Bookstime

The findings showed that boosting revenue by spending on strategy management came out on top with a ranking of 50% – closely followed by digital marketing activity. Break down the allocation into sub-categories like marketing (SEO, PPC, Social Media), property improvements (renovations, new amenities), and technology upgrades (new PMS, CRM software). Set specific, measurable, achievable,...

Other than RevPAR, GOPAR is also a KPI term used generally as a part of revenue management. Though ADR tells each room’s revenue, GOPAR includes the revenue from the restaurant, bar, parking, and other sources. RevPAR is the most preferred KPI factor used by Hoteliers to determine how profitable their day is. By figuring out...